Aldi announces return of ‘viral’ alcoholic beverage after shopper pleas – available from today

Aldi is set to delight vodka enthusiasts with the return of its popular blue raspberry vodka and the introduction of two new flavours. From today, shoppers can snap up the Infusionist Blue Raspberry Vodka, alongside the supermarket’s new Pink Lemonade and Black Grape varieties, all priced at £16.99 for a 70cl bottle.

The reintroduction of Infusionist Blue Raspberry Vodka comes after “desperate pleas” from customers and just in time for World Vodka Day on October 6. The Blue Raspberry Vodka gained viral fame last year following a TikTok video by @rightguysreview, which urged viewers to “not walk, but run to Aldi”.

In November 2023, Aldi took to Instagram to encourage customers to start shopping for their Christmas cupboard tipples, including the Infusionist Blue Raspberry Vodka. Months later, an Aldi shopper returned to the social media post to ask Aldi: “Will the Blue Raspberry ever be brought back?”

The Infusionist Blue Raspberry Vodka (£16.99, 70cl) – back on shelves today – features a fusion of fruity flavours, including juicy raspberries.

Aldi suggests pairing it with the supermarket’s Vive Lemonade for a “fun and fruity cocktail that won’t leave anyone feeling blue”.

This comes as the supermarket launches two brand new drinks to delight shoppers’ tastebuds.

Aldi shoppers can soon snap up the Infusionist Pink Lemonade Vodka and Infusionist Black Grape Vodka.

The new Infusionist Pink Lemonade Vodka, also priced at £16.99 for 70cl, is described as a “pink treat sure to tantalise the senses”. This new offering boasts citrus notes and hints of fresh strawberry.

Aldi recommends mixing it with their Vive Twisted Fruits for a tropical fruit punch.

The addition of this flavour expands Aldi’s vodka range, providing customers with more options for summer cocktails.

Vodka flavours to snap up from September 9

Infusionist Blue Raspberry Vodka (£16.99, 70cl)

Infusionist Pink Lemonade Vodka (£16.99, 70cl)

Infusionist Black Grape Vodka (£16.99, 70cl)

The new Infusionist Black Grape Vodka, also priced at £16.99 for 70cl, is reminiscent of the American candy ‘Nerds’. It offers “the perfect balance of sweet and sour”.

Aldi suggests mixing this purple spirit with their Vive Lemonade to create a refreshing, fruity beverage.

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With its distinctive colour and taste profile, the Black Grape Vodka is poised to become another popular choice among Aldi’s flavoured spirits.

Britons have got to act fast if they want to get their hands on the tasty tipples though, as the supermarket warned they will only be available while stocks last.

In other Aldi news, the supermarket launched two new food products “everyone needs to try” – but “once they’re gone, they’re gone”.